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Case Studies


The first Omni Arena, at FEC Pinballz in Austin, TX, generated revenues of $100K in its first 4 months. 44% of plays were repeat plays. Even during peak hours, Pinballz operates Omni Arena with only one attendant. Watch Darren Spohn, owner of Pinballz, discuss the performance of Omni Arena:

Pinballz Interview
Pinballz Interview

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Pinballz

  • Location: Austin, Texas
  • Venue size: 100,000 Sq Ft
  • Charge per game: $15
  • Estimated players per month: 1,500
  • Estimated revenues per month: $20K – $25K
Pinballz

Pinballz

  • Location: Austin, Texas
  • Venue size: 100,000 Sq Ft
  • Charge per game: $15
  • Estimated players per month: 1,500
  • Estimated revenues per month: $20K – $25K


“Omni Arena has exceeded our expectations. Guests are loving the experience, and we see strong repeat play. Thanks to the esports prize competitions, we’re able to attract a new audience of gamers and entice guests to play again and again.”
– Darren Spohn, Owner, Pinballz

 

Pinballz Repeat Plays Graph

Pinballz Repeat Plays Graph

 

Andretti Indoor Karting & Games

Andretti Orlando

  • Location: Orlando, Florida
  • Venue size: 80,000 Sq Ft
  • Charge per game: $15
  • Estimated players per month: 2,000
  • Estimated revenues per month: $30K – $35K

Andretti Orlando

  • Location: Orlando, Florida
  • Venue size: 80,000 Sq Ft
  • Charge per game: $15
  • Estimated players per month: 2,000
  • Estimated revenues per month: $30K – $35K


“Given the performance of Omni Arena at our Orlando venue, we decided to purchase a second system for our new location opening in Katy, TX. Omni Arena has been well received by our guests and has certainly exceeded our revenue expectations.”
– Eddie Hamann, Managing Member, Andretti Indoor Karting & Games

 

Scary Strokes

  • Location: Waldorf, Maryland
  • Venue size: 11,000 Sq Ft
  • Charge per game: $15
  • Estimated players per month: 1,000
  • Estimated revenues per month: $15K
Scary Strokes logo

Scary Strokes

  • Location: Waldorf, Maryland
  • Venue size: 11,000 Sq Ft
  • Charge per game: $15
  • Estimated players per month: 1,000
  • Estimated revenues per month: $15K


“Omni Arena is a true anchor attraction for our small venue. Many guests come specifically to play Omni Arena, and our revenues have more than doubled.”
– Doug Roth, Owner, Scary Strokes

 

Data Instead Of Anecdotes

To support our claim that Omni Arena is a new anchor attraction for FECs and other entertainment venues, our motto is “data not anecdotes.”

Because 70% of our players create a player profile, every month operators get 1,000–1,500 new email addresses and dates of birth that are valuable for email marketing. These player accounts also generate useful data. The results:

 

Pinballz Repeat Plays Graph

Pinballz Repeat Plays Graph

 

 

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Collage of Omni Arena Locations